Welcome to Career Success Stories, featuring the success stories of true people here in Canada and across the globe. In light of International Women's Month, I will be featuring the success stories of women entrepreneurs who braved the exciting world of business.
This week, I had the pleasure to interview Lise Oakley, Managing Director of Good Digital. I hope her story inspires you to be creative and brave to follow your true passion. Good Digital is an award-winning and friendly digital engagement agency that does good online and in the world. They bank on collaborating with individuals and businesses on creating meaningful communications & engagement projects. I worked with Lise during her time in the City of Surrey, and it is truly remarkable how much she and her business has grown in just over a year! I'm proud of you, Lise.
What inspired you to be a Digital Engagement and Content Expert?
Answer: It came from being a digital native and being able to connect with over the internet.
When asked, "what's the best part of your job?" Lise answered with refreshing candor "collaborating with a team of creatives and seeing clients happy!"
What type of services do you provide?
Answer: Digital strategy, along with implementation. I offer everything from campaign development to social media management.
What sets you apart from the competition? What makes you unique?
Answer: Hands-on experience and being a values-based organization.
What would you tell emerging Digital Engagement and Content Expert like yourself?
Answer: Try to keep up with trends. Don't dismiss them as fads. Work hard and be creative!
How did you become a Digital Engagement and Content Expert? What courses or work experiences did you pursue?
Answer: I started with a Marketing Management diploma from British Columbia Institute of Technology, and then followed up with a Bachelors Degree in Communications from Simon Fraser University. Over the years, I focused on digital work and took several courses and digital marketing certification.
What and who drives you to achieve results?
Answer: It comes naturally! I find feedback loops and other motivated folks keep me going.
What are the three values you live up to?
Answer: Integrity, fairness and empathy.
Do you need assistance with your digital content? Connect with Lise via email through lise@gooddigital.ca today!